Seven things to know before selling a business:

Sete coisas a saber antes de vender uma empresa
Blog / Financial Literacy

Seven things to know before selling a business:

Before selling a business, it is essential to understand the process and regulations involved.

Here are seven things you should know before selling a business:

1. Market Valuation: You must accurately assess the value of your company to obtain the best return on your investment. The best way to do this is to hire a professional appraiser with experience in business valuation.

2. Right time to sell: Make sure the macroeconomic and specific contexts of your industry are favorable before proceeding with a transaction.

3. Understand your goals and objectives: Before selling a business, it is crucial to understand your personal goals. Consider what you want to achieve financially by selling, such as greater time freedom or other investment opportunities. Knowing your goals will help you decide the best way to proceed.

4. Know your exit options: There are several different ways to exit a business, including selling it to a third party, transferring ownership to family members or employees, and liquidating the business. Carefully consider your options to ensure you find the most suitable solution for your particular needs.

5. Research potential buyers: When you’re ready to sell, it’s crucial to understand your potential buyers. It is useful to investigate companies that have purchased similar companies in the past and those that may be interested in your particular type of business, such as strategic or financial investors.

6. Understand the legal implications: Selling a company is a complex process that involves several legal aspects. Make sure you understand the process and regulations involved in each sales stage, such as taxes, contracts, disclosure documents, employment contracts, among others.

7. Get professional advice: Have experienced professionals on your side, such as financial advisors, lawyers and accountants. They can help you navigate the complexities of the process and ensure that all legal requirements are met and that the company’s market value is maximized.


Selling a business can be a complicated and time-consuming process. Knowing the key aspects in advance and getting professional advice can help you optimize your chances of success.

With proper preparation and planning, you can enjoy a smooth transition and maximize value from the sale of your business.

Good luck!

Carry out a free simulation of your business now to find out how much your company is worth: